PI: Marla Davis-Bellamy. CO-I: Sarah Bauerle Bass
Funder: Pennsylvania Commission on Crime and Delinquency
This project duplicates the public health Cure Violence evidence based street model designed to reduce homicides and shootings by 10% in the 14th Police District of Philadelphia. The project is a collaborative effort through partnerships with schools, community, and law enforcement. The Risk Communication Lab and Philadelphia CeaseFire program at the Temple University Lewis Katz School of Medicine work collaboratively to develop targeted messages that promote safety using perceptual mapping and vector modeling. In our lab, we specifically lead the formative work necessary to develop the communication output for this campaign to reduce violence.