Explaining What Design Is Can Be A Challenge

I’ve always found it a bit of a challenge to find good, short, memorable messages that can provide a simple but powerful way of communicating the concepts behind design thinking. I’m currently reading the book Made to Stick (great read BTW – more on it later), and that’s already providing some good ideas on how to create a better way to deliver the messages that will effectively communicate why this is an important set of skills for librarians who want to design better libraries. As I develop those messages I’ll be sharing them with the readers of this blog for your feedback and opinions. Right now, I am developing some slides and messages (e.g., “design thinking is a way of solving library problems the way designers solve design problems”)- which are a good start but perhaps still too vague to quickly capture an audience’s attention and have them wanting to learn more.

Well I see I’m not the only one trying to develop better ways to, with simple and effective messages, communicate about design and design thinking so that it will stick. Take a look at Design Session 01, a video made by design student David Ngo, that tries to explain what design is. While it is somewhat amateurish and a bit corny in spots it looks like this video, which is the first in what will be a series of videos on design, has some promise. Well, take a look and see what you think. Perhaps a video on design thinking for librarians might have some possibilities?

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