My Proof of Concept project is coming along well, but a bit slower than I had hoped. I have coordinated my equipment and most everything else I will need, including purchasing cavalier mics, but I have yet to start filming. I will be doing my filming this upcoming weekend, at the latest. I am in …
Monthly Archives: November 2024
Blog #12: Platform & Gender Differences in Athlete Social Media Content
The authors of this study performed a content analysis on one year of TikTok and Instagram posts by 18 highly marketable NCAA athletes. They examined differences by platform, gender, and content type. They found that male athletes posted more “frontstage athletic performance” and “backstage marketable lifestyle” content, and that their female counterparts posted more “backstage …
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Blog #11: How Social Media Affects Mental Health
The authors of this study analyzed data on the mental health of college students around the time of the expansion of Facebook across college campuses. They found that the rollout of Facebook on a college campus had a negative impact on student mental health, in addition to finding impairments to academic performance. The leading mechanism …
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Blog #10: No Pain, No Gain
The research in this article focused on a case study of what the authors refer to as, “maladaptive parasocial interaction (PSI)” directed at Chicago Bears kicker Cody Parkey after he missed a potential game-winning field goal in the 2019 NFL Playoffs against the Philadelphia Eagles. The authors sampled 512 tweets posted in the week following …