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About PC

Colorism is the discrimination against individuals with darker skin tones and their associated characteristics (i.e., features, texture, etc) by people within one’s own community. Project Colorism (PC), founded on January 17, 2020, is a research project dedicated to sharing stories of people experiencing colorism, exploring the level of agency they feel about addressing colorism, and the strategies they have built to shield their self-worth from colorist expressions.

Our first peer-reviewed research is now available at the Journal of Applied Communication Research: