Math in Communication

Communication is a vibrant field that focuses on understanding, interpreting, and conveying messages effectively. Mathematics plays a significant role in communication studies by providing tools and methods for data analysis, experimental design, quantification of communication effects, and modeling communication processes. It helps researchers and communication professionals gain deeper insights into the field and make informed decisions based on empirical evidence. Mathematical skills can empower communication students to become more well-rounded professionals, equipped to tackle the diverse challenges they may encounter in their careers.

While many students are drawn to the field of communication for its creative and expressive aspects, some struggle with math anxiety during their academic journey. At KMAP, co-director Dr. Meghnaa Tallapragada has been conducting research to better understand and bring awareness to math anxiety among communication students. Math anxiety involves feelings of apprehension, stress, fear, or dread when faced with mathematical tasks, concepts, or situations. Individuals experiencing math anxiety often exhibit physical and emotional symptoms such as increased heart rate, sweating, nervousness, and a sense of helplessness when attempting to perform mathematical calculations or solve mathematical problems. Math anxiety can have negative consequences, as it may hinder an individual’s academic or professional progress. It can lead to avoidance of math-related tasks, lower self-esteem, and missed opportunities in education and career advancement. Through her research, Dr. Meghnaa Tallapragada hopes to reduce math anxiety and ensure that students have the tools and support they need to thrive in both their mathematical and communication endeavors.